Built to be seen: A queer marketing lab – Optimizing your channels, metrics & A/B testing

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Built to be seen: A queer marketing lab – Optimizing your channels, metrics & A/B testing

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About this event

Join us on June 25, 2026, at 14:00 EST for the final workshop in the series, led by Charles McFarland. This session focuses on optimizing marketing channels, metrics, and A/B testing to enhance visibility. Participants will receive coaching on their Brandscripts, learn how to match marketing channels to their ideal customer profile (ICP), and develop a 30-day action plan to drive predictable growth. The event is organized in partnership with Inside Out Festival and Fondation Massimadi, offering attendees a chance to win free tickets to their October 2026 programming.

For more info about this event, download The Gay Agenda app.

Thursday June 25, 2026

02:00 PM – 03:00 PM


Buddies in Bad Times Theatre

12 Alexander St.

The Gay Agenda

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